Are you feeling the rush of more traffic, more orders? How about stress? Regardless of whether it’s a sale, a holiday, or an event, a spike in the number of guests to your site can put a strain on your operations. Learn how to tackle fraudulent purchases during high traffic periods.
What does your ecommerce store have in common with a children’s book? They both communicate with pictures and words. Even though you may have never thought of it in this exact way, your store is narrating a story to your customers.
Though the ecommerce industry is seeing rapid growth, many brands struggle to boost their ecommerce conversions. Most of them focus on improving their carts and checkout pages to increase sales. But a majority of customers don’t even reach that point.
How much attention do you pay to your store’s image optimization? Often, brands get caught up on overthinking a logo – spending days, weeks or even months before they launch a great idea just trying to figure out what symbol is appropriate for a brand they haven’t even started yet.
When starting a business is one challenge, convincing people to buy your products is another. Your primary goal for an ecommerce store is to bring quality traffic to your store. Moreover, the next goal is to convert potential customers to the real one.
If you go through many product pages, you’ll see that they have a certain structure. It’s not accidental. A good product page answers every question a customer may have about the product. At the same time, this page gets customers’ attention and encourages them to checkout.
Successful branding is essentially a matter of capturing a) the zeitgeist, and b) the essence of your product and philosophy. In today’s social media-dominated world, there are no more secrets. Customers want, even demand honesty from their preferred brands.
One of the most extraordinary challenges with the ecommerce website is to create compelling product description pages for the n-number of products that you are selling. The numerous product categories and subcategories can bring confusion to your customers.