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Many posts about ecommerce over the holidays urge you to get started early. But the great news is it’s never too late to set up a discount, sale, or deal in your store. As long as the holidays are still happening, you can take a couple of minutes to get in on the holiday action.

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Finding new approaches to generate ecommerce sales is getting difficult. Competition is fierce. What’s more, simply having a presence and a decent looking web store is no longer enough to make you stand out. Winning these days requires strategy and squeezing the most out of each opportunity.

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